| Do you find it challenging to discuss your | | | | to serve. As entrepreneurs, artists, |
| fees or prices with potential clients? Does | | | | speakers, writers or CEO's we do that by |
| traditional sales language such as "front | | | | contributing to the abundance, fulfillment |
| end," "back end," "up sell" - even "sell" - | | | | and joy of our clients. |
| make you cringe? | | | | |
| | | | Second, we each have a Divine Mission to |
| If your answer is "Yes," this may be very | | | | fulfill. No one else can do what you do the |
| good and I'll tell you why. But first rest | | | | way you do it. You may have the same product |
| assured that "YOU ARE NOT ALONE." In fact, | | | | or the same service to offer but your way of |
| you are in the majority. | | | | offering it will be entirely unique. |
| | | | |
| Why do you think selling is so hard? It's | | | | If you know what your Divine Mission is, |
| because selling is not natural - it goes | | | | wonderful. Use this as the lens through which |
| against our desires to be genuine, to connect | | | | you do everything. If you don't yet know |
| with others and to create authentic | | | | simply follow your passion for now and do |
| relationships. | | | | what you love, what makes you come alive. |
| | | | You'll always be on the right track if you |
| Don't Worry: You Don't Have to Sell to | | | | do. |
| Succeed | | | | |
| | | | And third, there is a specific population |
| There is a key to getting your products and | | | | that you are meant to serve. You may have |
| services out to a wider audience that will | | | | heard this called your target market, your |
| sky rocket your success. It is something that | | | | ideal or your choice clients. |
| is 100% natural, more powerful than any sales | | | | |
| pitch you could ever master and so effective | | | | I call this population "your people." It is |
| that it leaves selling in the dust. | | | | "your people" who are ready for your message, |
| | | | your services and/or your products. It is |
| This key is not even in the same paradigm as | | | | they who will connect with you and for whom |
| selling. And here is an insider's secret - | | | | you will make the biggest difference. And |
| selling is becoming the dinosaur of our age. | | | | imagine this - they're looking for you |
| | | | whether they know it or not. |
| Before I get to this key, there are three | | | | |
| pre-requisites for its effectiveness. | | | | They will only find you, and you can only |
| | | | have the impact you are meant to have if they |
| 1. You have to honestly believe in the value | | | | know about you and what you have to offer. A |
| of your service or product. | | | | part of your job is to let them know. |
| | | | |
| 2. You have to connect with your innate | | | | You were never meant to "sell" your services |
| desires to be in relationship and to serve. | | | | or products but to offer them in the spirit |
| AND | | | | of love and service. |
| | | | |
| 3. You have to be willing to be authentic. | | | | Then There's the Money |
| | | | |
| Here's the Key You've Been Waiting For | | | | The money part of the transaction fulfills |
| | | | the universal principle of exchange. You |
| The key is Soul Marketing. When you market | | | | discuss your prices and offer your invoices |
| with soul, the relationship with the person | | | | in the same spirit. It's a natural part of |
| in front of you becomes paramount and you | | | | the relationship. |
| have a desire to contribute to the quality of | | | | |
| their life. | | | | Money is simply an exchange for value given. |
| | | | It allows people to invest in themselves and |
| You become a gift bearer. You offer | | | | in what matters most to them. And it allows |
| prospective and current clients your | | | | you to care for yourself and get your |
| services, products, financial information and | | | | services and products out to a wider audience |
| agreements. | | | | - to serve and to have a greater impact. |
| | | | |
| And you offer the gift of your authentic | | | | So forget selling! Market with Soul instead |
| presence and attention. | | | | by creating relationships - letting people |
| | | | get to know you and what you have to offer. |
| This natural key to success can be measured | | | | You have a mission; you have a unique |
| both in dollars and in soul satisfaction. | | | | message, services and products; and you are |
| | | | meant to serve. Market with Soul and you'll |
| First, the real reason we are in business is | | | | have the time of your life. |